Division Marketing Manager - EMAM

Org Marketing Statement

Baldwin Filters, a brand of Parker Engine Mobile Aftermarket Division (EMAM), is a global provider of heavy-duty filtration products for engine powered equipment. Our mission is to protect our customers' engines and mobile equipment, from first to last use, through innovative filtration solutions and outstanding customer service. Baldwin offers superb product quality, an extensive distribution network and the industry's broadest product line. This comprehensive portfolio of filtration products and technologies offers customers a single streamlined source for all their engine and mobile filtration needs.

Our Filters are Found in All Industries Worldwide:

• On-Highway (Heavy Duty)

• On-Highway (Medium & Light Duty)

• Construction

• Agricultural

• Oil & Gas

• Mining & Power Generation

• Marine

Join Our Team:

Our global success is based on a simple equation: an empowered workforce operating in a supportive environment fosters innovative ideas and solutions. Join the Parker team and realize your future in making a positive impact on the world.

Position Summary

Responsible for the development and execution of division strategic marketing plans to support the division's business plan. Provides direction and recommendations based on factual data relating to products, advertising, markets, pricing, strategic planning, acquisitions, etc.

Broad responsibility and leadership for all division marketing including marketing services, customer service, pricing and product management functions.

Responsibilities

• Meet division's profitable growth goals.
• Act as liaison between the division and the field sales team.
• Establish realistic goals to capture market share in targeted markets.
• Establish timeline and goals for achieving the Marketing Plan.
• Identifies technology, growth trends, global competitive factors and forecasts in market segments. Identifies and develops new products and opportunities for existing products to meet targeted growth plans in conjunction with engineering and operations.
• Coordinates development and implementation of product commercialization, including promotional programs, training programs for field and inside sales and distribution networks.
• Creates marketing programs and evaluates market reactions to advertising programs, merchandising policy, and product packaging and formulation to ensure the timely adjustment of marketing strategy and plans to meet changing market and competitive conditions.
• Communicates with customers and develops strategies and programs to satisfy both internal and customer requirements.
• Recommends changes in basic structure and organization of marketing group to ensure the effective fulfillment of objectives assigned to it and provide the flexibility to move swiftly in relation to marketing opportunities.
• Manages, trains, and develops team members and evaluates work performance. Applies performance management and leadership techniques to assure positive employee relations.
• Responsible for managing department budgets to ensure that objectives are achieved.

Qualifications

• Bachelor's degree in business or engineering is required. MBA is preferred.
• 15+ years of experience in sales, marketing, or technical field requiring frequent customer interaction; 3 to 5 years of the above experience in supervision of professional sales people.

• Ability to build a strategy deployment plan to optimize growth.

  
  

• Excellent analytical and problem-solving skills and written/verbal communication skills. Strong leadership and team building skills

  
  
• Domestic and foreign travel as needed.

Closing Statement

Benefits and Retirement Plans:

• Parker offers competitive benefit programs, including:

• -Comprehensive coverage for medical, prescription drugs, dental, vision, voluntary optional life, accident insurance, hospital indemnity and critical illness insurance with competitive premium pricing

• -401(k) Plan with company matching contributions at 100% of the first 5% of pay

• -Company provided defined-contribution retirement plan with annual contribution equal to 3% of pay

• -Career development and tuition reimbursement

• -Additional benefits including paid parental leave, short and long-term disability programs, adoption assistance, Care.com membership and financial planning assistance are provided at no cost to you.

• -Supplemental benefit programs including identity protection, legal protection, and pet wellness are available at competitive rates.

• -Paid Time Off and 13 Company-Paid Holidays.

Equal Employment Opportunity

Parker is an Equal Opportunity and Affirmative Action Employer. Parker is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job related reasons regardless of race, ethnicity, color, religion, sex, sexual orientation, age, national origin, disability, gender identity, genetic information, veteran status, or any other status protected by law. However, U.S. Citizenship, Permanent Residency or other appropriate status is required for certain positions, in accord with U.S. import & export regulations.

("Minority / Female / Disability / Veteran / VEVRAA Federal Contractor")

If you would like more information about Equal Employment Opportunity as an applicant under the law, please go to Employees & Job Applicants | U.S. Equal Employment Opportunity Commission