New 
Business Operations Lead - Marketing Transformation
 Microsoft | |
 United States, Washington, Redmond | |
 Oct 09, 2025 | |
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OverviewMicrosoft's Global Marketing Engine and Experiences team is leading the transformation of marketing at Microsoft, enabling deeper and more personalized customer engagement and measurable business outcomes. This role is specifically focused on transforming end-to-end marketing workflows across Corp and Field Marketing--from strategic planning and budget management to execution and performance measurement across events, social, local marketing campaigns, etc. The Marketing Transformation Lead will be a key driver of innovation, efficiency, and change management, partnering across business and engineering teams to deliver scalable, integrated, and AI-enhanced solutions that evolve the way marketing works across the company. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Responsibilities Drive Marketing Transformation Strategy:Architect and drive marketing transformation strategy to evolve efficiency and efficacy of marketing processes, tools, and measurement associated with Global and Regional Marketing.Define strategy, and roadmaps that span people, process, tools, and data.Design for AI-Enabled Process Improvement: Proactively assess how AI and automation can be integrated into core marketing workflows.Collaboration:Collaborate closely with various stakeholders, including Marketing, GMEE, MCAPS, and Regional CMO Leaders, to ensure operational processes align to both strategic intent and regional needs.Interface with MarTech Teams: Collaborate with GMEE and MCAPS MarTech & Engineering teams to shape the platform capability roadmap, prioritizing both short-term and long-term objectives.Collaborate with data science and engineering teams to pilot and scale AI-powered processes for product marketing managers.Performance Measurement:Measure, evaluate, and report on process performance in Operational Excellence Forums.Apply AI technologies to enhance efficiency and drive innovation in business processes.Change Enablement and Training:Lead adoption strategy for new tools and processes.Develop playbooks, documentation, and training to ensure consistent, effective usage across teams.Embody our culture and values. | |