New 
Senior Partner Marketing Manager, To-Partner Communications
 Microsoft | |
 United States, Texas, Irving | |
| 7000 State Highway 161 (Show on map) | |
 Aug 20, 2025 | |
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OverviewWith a vision to "Build and sell intelligent cloud and intelligent edge solutions with partners, empowering people and organizations to achieve more," Global Channel Partner Sales (GCPS) is responsible for driving revenue outcomes with partners through innovative solutions-at scale! The Global Partner GTM, Programs, & Operations (GPO) organization within GPS brings together the go-to-market strategy, programs, and platforms to accelerate growth and improve partner experience across all partner segments. In this role, Senior Partner Marketing Manager, To-Partner Communications, you will lead the development and execution of integrated marketing and communications plans to drive strategic business initiatives and key change moments and content strategy for key events for Microsoft partners. You will work collaboratively with cross-company internal teams and the broader Microsoft partner teams to craft and communicate a cohesive partner story that highlights the value of Microsoft AI Cloud Partner Program (MAICPP) offerings across the partner lifecycle. You will be accountable for understanding program priorities, getting close to partner audiences, defining content journeys that attract, enable, recognize, and retain partners, and developing integrated marketing and communications plans supported by clear measurement frameworks. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
ResponsibilitiesStrategic Planning & ExecutionLead the development and execution of integrated marketing and communications plans that promote the full value of partner skilling, Microsoft events, and demand generation strategies. Ensure alignment with MAICPP, GCSP, and EPS priorities across the partner journey-including build, GTM motions, enablement, and change managementDefine and drive the overall marketing strategy, including campaign development, solution launch plans, and globally scalable GTM programs that support the Microsoft ecosystem.Content Development & StorytellingCreate comprehensive content plans and core bill of materials (BOM) informed by partner and customer insights, clearly articulating the benefits of Microsoft's AI Cloud Partner Program, co-sell, and Microsoft partner event opportunities.Develop top-level narratives and messaging guides aligned to key partner moments to ensure consistent storytelling across content channels and field engagements.Lead the creation of 'better together' messaging, offers, incentives, and joint PR/event marketing initiatives.Performance Measurement & Fiscal AccountabilityEstablish success metrics, measurement frameworks, and KPIs to report impact and engagement to internal stakeholders across SME&C, GCSP, EPS, Business Planning, and GDC.Ensure budget management practices deliver high ROI and comply with Microsoft policies, with a focus on fiscal accountability and cooperative fund optimization.Partner Engagement & AdvocacyAct as a relentless advocate for Microsoft partners by ensuring their needs, experiences, and feedback shape content and marketing strategies. Consider how partners discover, engage with, and apply content to grow their business and drive customer success.Compliance & GovernanceEnsure all content and communications adhere to Microsoft's privacy, security, and brand guidelines.Support PR and communications to accurately represent Benefits & Incentives, Skilling, co-sell, and Microsoft events across internal and external channels.Team Collaboration & ExcellenceContribute to the team's marketing excellence by sharing practices, fostering an inclusive culture, and supporting the continual development of Microsoft's partner success strategy.Leverage technical and industry expertise to serve as a thought leader and trusted advisor to partners.Drive new capabilities and partner experiences that provide advantage and land key product messages.OtherEmbody our Culture and Values | |