New

Sr Site Merchandising Specialist

Columbia Sportswear
life insurance, 401(k)
United States, Oregon, Portland
Jun 14, 2025
This is a hybrid role based out of our HQ office near Portland, Oregon. The expectation is for employees to be in-office 3 days or more per week, depending on business need. This in-office expectation is subject to change at business discretion. ABOUT THE POSITION The Sr Site Merchandising Specialist supports the overall North America eCommerce browse and sell-through objectives for company websites. Responsible for site search, navigation, filtering, boost/bury, and product information that optimizes discovery and purchase intent for their category. Conducts in-depth performance analyses, providing rich insights and recommendations to elevate the business strategy and consumer experience online. HOWYOU'LLMAKE A DIFFERENCE Develops and executes data backed site merchandising strategies and tactics to drive growth and elevate the experience. Leads tactical strategy and implementation of site merchandising across Columbia's website. Partners with content, promotions, CRO, SEO, and buying teams to develop to ensure site merchandising efforts align with broader business goals. Executes category-specific optimizations of site search, filtering and navigation, page sort algorithms and pinning, and product recommendations. Partners with other Specialists on blended pages to ensure optimal consumer experience. Monitors and analyzes performance of site merchandising activities and sell-through daily Produces weekly business reviews and ad hoc reports to create awareness of support tactics and opportunities by delivering insights and action plans for improving engagement, revenue, and repeat visitors. Leverages deep product expertise to support go-to-market planning and creative briefing. Provides linking strategies recommendations for content, marketing activations, and bundling and styling. Keeps up with industry trends and performs regular competitive analyses and identifies exceptional site experiences for the geos. Plays a pivotal role in deploying, driving & optimizing the implementation of browse personalized experiences together with other specialists & Site Merchandising Manager. Partners with UX and digital product teams to ideate and deploy new features or tools aimed at boosting product sales and AOV. Lead the execution of product and collection launches, ensuring strong consumer journey experiences. YOU ARE A relentless problem-solvers dedicated to creating a positive consumer experience while delivering on business objectives. Great at having an eye for detail with a strong sense of urgency. An avid online shopper familiar with best practices in eCommerce experiences. Strong analytical skills with a proven track record of leveraging data to drive decion-making and performance improvements. YOUHAVE Bachelor's degree, applicable certification or equivalent experience. 5-8 years of professional experience and strong competency with the various tools, systems, or procedures required to accomplish the job. Requires thorough knowledge of web analytics and strong experience with Adobe Analytics or Google Analytics. Must have experience working in PowerBI, or other analytic tool with inventory data. Requires experience working with site search and page sort tools; Salesforce is preferred. Experience working with product recommendation tools is preferred. Experience with online marketing strategies and brand management preferred. Ability to manage multiple projects in a fast-paced, deadline-driven environment. Experience in a B2C, Omni-channel Retail environment is preferred. #LI-JC1 #Hybrid This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter. At Columbia Sportswear Company, we're proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family's financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available. If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to AskHR@columbia.com with the Subject: Applicant Assistance Requested.